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Published August 16, 2013, 09:13 PM

Ashton Kutcher message has gone viral, maybe at the right time

Fargo, ND (WDAY TV)-- That message has gone viral. And it may have come at just the right time. Kids are getting ready to go back to school.

By: Becky Parker, WDAY

Fargo, ND (WDAY TV)-- Ashton Kutcher: Kids Choice Awards: "The sexiest thing in the entire world, is being really smart."

That's Ashton Kutcher acceptance speech for a lifetime achievement award at the Kids Choice Awards.

But instead of the standard speech thanking teens for supporting him, he gave them some advice about believing in yourself and knowing the value of hard work.

That message has gone viral. And it may have come at just the right time. Kids are getting ready to go back to school.

With school just around the corner, many students are already thinking about the perfect first day of school outfit or who they want to be this year.

So, this inspiring message from Ashton Kutcher, or Chris, as he revealed was his real name Sunday night, may have come at just the right moment.

Even if you were not watching the Teen Choice awards the other night you might have heard people talking about this:

Ashton Kutcher- Actor: "I believe opportunity looks a lot like hard work."

Actor Ashton Kutcher's wise words to teens on hard work and brainpower have lit up the web.

In his acceptance speech for the "Ultimate Choice" award he gave them a message about what being "sexy" really means.

Ashton: "The sexiest thing in the world is being really smart. And being thoughtful, and being generous. Everything else is crap, I promise you."

That message could not have come at a more apt time.

As teenagers prepare to head back to school, that can mean heading back to a world too often defined by appearance and popularity.

Anna Smith- 9th Grade Student: "There is definitely a lot of pressure to live up to others."

LeAnn Smith- 9th Grade Student: "Kids tend to focus on appearance instead of their inner beauty, their strengths and their qualities."

Dorla Hanson- Grandparent of Teen: "I think more so now with social media. There is more out there than when I was growing up."

Ashton: "It's just crap that they try to sell you to make you feel like less. So, don't buy it."

Parents say they appreciate the actor reaching out to teens who may look to him as a role model.

LeAnn: "for most kids it just takes one person to make a difference in their life. So, if he touches one person out of 100 then great he's done an awesome job with that."

One video of the speech on YouTube has surpassed 2.3 million views in less than a week.

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