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Published November 12, 2012, 09:34 PM

Liquor business owner shows opposition to flood diversion project

Fargo, ND (WDAY TV) - A small town business owner is taking big steps to putting a stop to the F-M Diversion Project.

By: Kay Cooley, WDAY Staff Reports, WDAY

Fargo, ND (WDAY TV) - A small town business owner is taking big steps to putting a stop to the F-M Diversion Project.

Hickson's Knickerbocker Liquor Locker owner Mike Bice is reaching out through the radio, to make his voice heard.

It's a message being played on many stations in the metro and it's become a battle cry in Hickson at its small town neighborhood bar.

Mike Bice, Knickerbocker Liquor Locker Owner: “It's a little cliché, but keeps awareness out there that this project is more than just a diversion.”

Mike Bice has been the owner of Knickerbocker Liquor Locker for nearly 10 years, and has spent much of his time the last few years fearing flooding the proposed F-M diversion could bring.

He says it and its Dam could destroy Hickson, Oxbow, and Bakke.

Now he's taking measures into his own hands, with help from the airwaves, using ads for his bar to speak out against the diversion.

Bice: “It's more the attention that we're not currently communities that flood. So the fact that they're buying us out, we don't need buyouts, if it wasn't for the damming component of this diversion.”

In addition to buying airtime, Bice is selling t-shirts and bumper stickers and has started his own Facebook page, Don't Dam the Knicker, to generate support.

Bice: "We're not against diversion or flood protection for Fargo. We're against the dam that will flood out our communities that don't currently flood.”

A dam that would wipe out business for Bice.

Bice: "We're standing here and we're ready to fight for what's right, which our land is just as important as anybody's in Fargo as well."

Fight for what he believes is not only best for bar goers, but their homes in the surrounding communities.

Bice says he plans to update his radio ads frequently with new slogans, but will keep them running.

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