iPad helping to save Fargo business big bucksFargo, ND (WDAY TV) - A small business in Downtown Fargo will save nearly $6,000 a year all thanks to an iPad. First and Deli switched to using the device for all of its credit card transactions and since ditching the old cash register hundreds have been saved.
By: Danielle Miller, WDAY
A small business in Downtown Fargo will save nearly $6,000 a year all thanks to an iPad. First and Deli switched to using the device for all of its credit card transactions and since ditching the old cash register hundreds have been saved.
First and Deli owner Shari Wise bought the restaurant nearly 5 years ago.
Shari Wise – First & Deli Owner: “When I started 4 years ago my credit card fees went from $240 a month to $600 a month.”
Things you may not know as a consumer, but every time you swipe your card this business owner is paying a fee.
Shari Wise: “I was paying the highest fee, plus a swipe fee, plus a processing fee, plus a statement fee every month, and it just added up.”
In comes the iPad. Using an app called Square Up, Wise is now only paying a $2.75 flat fee instead of the usual 2% and an additional 19 cent swipe fee.
Shari Wise: “Hundreds of dollars a month I am saving already in credit card fees.”
Homemade cookies and bars have now taken the place of the original cash register and since. Sales of both have doubled.
Shari Wise: “I can see what items are most popular at what time of day, so just in food perpetration, I know which salads are selling the most at what time of day is a huge help.”
As you can see now the deli is buzzing around lunch time. This technology wonder has helped move the line along with ease.
Marisa Sweeney - Employee: “It is much more efficient and it is faster, when we use the credit card machine it was a lot slower processing, we had to wait longer and the lines would back up more.”
The savings and countless benefits are not only making this small business owner smile, but these hungry lunch goers too. Since being emailed or texted their receipt these customers no longer have to deal with paperwork.
Caryn Hewitt – Customer: “I think it is fabulous, it makes doing your order, as well as charging for your food and actually getting your receipt all electronic and really quick.”
Not having to print out receipts will save the business another $100 a year in paper and ink supplies.